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NASCAR's team 23XI and Dr Pepper partnered to make The Fastest QR Code in the World. A QR code that was placed on Bubba Wallace's car and once scanned would take fans to Bubba Wallace's limited-time Dr Pepper - The World's Fastest Can.

First Step: Put the QR code on Bubba's Car

Step Two: Promote the can on social media

Step Three: Get the can

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Pepper Perks Tile

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Art Director: Harrison Brownell
Copywriter: Adam Dellavecchia
Creative Directors: Curtis Pretaglia, Chris Jones
Executive Creative Director: Ryan Lehr

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