top of page

The influence of athletes is spreading beyond the sport they play. This year Kyle Kuzma hit the runway this offseason, the NFL tunnel has become the next catwalk and our very own Caleb Williams has made men’s nail polish a thing.

So when we bring “Fanicures” into the world to help fans Slay Game Day we’ll take a page from the fashion & beauty categories and give the campaign an elevated feel with a comedic self-aware

Dr Pepper twist.

Promo Video:

What the kit includes:

Social promotion:

Caleb slaying the photoshoot:

Art Director: Harrison Brownell
Copywriter: Adam Dellavecchia
Creative Directors: Curtis Pretaglia, Chris Jones
Executive Creative Director: Ryan Lehr

bottom of page